Basics of Strategic Marketing
In this course you will learn the most important skills and the most applicable tools for successful strategic marketing in a quick and effective way.
English
Last Updated
Wed, 17-Apr-2024
In this course you will learn the most important skills and the most applicable tools for successful strategic marketing in a quick and effective way.
English
Last Updated
Wed, 17-Apr-2024
Strategic management involves the formulation and implementation of the major goals and initiatives taken by a company’s top management, based on consideration of resources and an assessment of the environments in which the organization competes.
In this course you’ll learn the most important strategic tools: SWOT analysis (for analyzing your organization’s strengths, weaknesses, opportunities, and threats), PEST analysis (for scanning your business environment); BCG matrix (for analyzing your company’s product lines), and many more.
02-Apr-2024
Whether you're a seasoned marketer or just starting out, the Basics of Strategic Marketing course offers something for everyone. The interactive lessons and expert guidance make it easy to grasp complex concepts and apply them to real-world marketing scenarios.
02-Apr-2024
I enrolled in the Basics of Strategic Marketing course to gain a competitive edge in my career, and it delivered beyond my expectations. The practical exercises and real-world examples helped me develop a strategic mindset that is invaluable in today's fast-paced business environment.
02-Apr-2024
This course opened my eyes to the strategic aspects of marketing. From conducting SWOT analyses to understanding market dynamics, each module provided valuable insights that have transformed the way I approach marketing challenges.
02-Apr-2024
The Basics of Strategic Marketing course is a must for marketing professionals seeking to stay ahead in today's dynamic landscape. The strategic tools and frameworks covered in the course empowered me to develop innovative marketing campaigns that resonate with target audiences.
02-Apr-2024
I highly recommend the Basics of Strategic Marketing course to anyone looking to deepen their understanding of marketing strategy. The course content is well-structured, engaging, and packed with actionable insights that can be immediately applied in professional settings.
02-Apr-2024
Taking the Basics of Strategic Marketing course was a game-changer for my career. It provided me with the strategic mindset and practical skills needed to navigate the complexities of modern marketing and drive tangible results for my organization.
02-Apr-2024
The Basics of Strategic Marketing course exceeded my expectations. The clear explanations of complex concepts and the hands-on approach to learning allowed me to apply strategic tools with confidence in real-world scenarios.
02-Apr-2024
This course is ideal for marketing students and professionals alike. The emphasis on practical application and case studies makes it relevant for those seeking to enhance their strategic marketing skills and excel in today's competitive market.
02-Apr-2024
As a marketing practitioner, I found the Basics of Strategic Marketing course to be invaluable. It equipped me with the knowledge and tools needed to develop and implement effective marketing strategies that drive business growth.
02-Apr-2024
The Basics of Strategic Marketing course provided me with a comprehensive understanding of key strategic tools such as SWOT and PEST analysis. The practical insights and case studies enhanced my ability to make informed marketing decisions.
Atlanta College of Liberal Arts and Sciences offers flexible, affordable, and globally recognized online MBA and DBA programs. Designed to fit your busy schedule, our courses provide you with the essential skills and credentials to advance your career in business administration and leadership.
